Construction company website detail

Fencing company branding and website

Seamless Fencing and Glass, based near Sydney, needed a website. Researching the competition revealed a disappointing amount of similarity: uninspiring site design, too much focus on material specifications, lifeless photography and an overly male vibe. We needed to put some sunshine and life back in.

Taking a new approach

Seamless Fencing and Glass put a lot of craftsmanship and care into their work; we wanted a site that reflected that. Material specifications are important, but so is a feeling of enjoying an improvement made to one’s home.

We decided to focus on people enjoying their spaces through images that feel Australian: warm, active and happy. Along with elegant typography and a bright colour palette, the new site allows them to have an inviting feel in an industry which normally feels very blokey and bland.

Construction company branding past examples
The design style typical to this sector
Construction company website detail
Construction company website detail
Construction company website detail

Visit the Seamless Fencing and Glass website